2020 Educational Programming

You’ve got questions; we’ve got answers! 

At the NCPA 2020 Annual Convention, experts and your peers answer the hard-hitting questions you need to know to grow your business. Here’s a sampling of some of the business education, focused on the most frequently asked questions from NCPA members.

How do we redesign the floor plan to maximize personal space for our patients (without breaking the bank)?

Getting patients to walk through your doors in the middle of a pandemic is all about making them feel comfortable. Ensuring patients feel safe is a job for every member of the pharmacy team. NCPA front-end guru Gabe Trahan walks you and your team through everything from wider aisles and the right product mix to creating space for a vaccine room and budget-minded floor plan tweaks that will serve your pharmacy now and for years to come.

This session is the perfect opportunity to bring your team along for the ride and get a taste of the new, exciting ideas you get at the NCPA Convention. Don’t miss the opportunity to schedule a staff meeting on Monday night. Watch Gabe’s presentation as a group and discuss how to apply it to your business.

Gabe Trahan, NCPA senior director of operations and marketing. Gabe Trahan has worked with community pharmacies of all sizes to help them improve their image and ultimately boost front-end profits. From conducting in-store and virtual consultations to presenting at educational workshops and writing extensively on front-end retailing, Gabe has established himself as the leading expert in effective and innovative front-end design and merchandising.

Pharmacist and Pharmacy Technician Learning Objectives:

  1. List the attributes of respacing and resizing front-end fixtures to encourage social distancing while maintaining the proper product mix.
  2. Identify OTC categories that need to be increased in department size and/or repositioned to meet the surge of interest brought on by recent health concerns.
  3. Describe common out-front merchandising practices that hamper a complete store shopping experience.
  4. List the proper steps required to create the space needed for a consulting / vaccine room.

Relocalizing health: the future is local, open and independent

You wear many hats. You are a pharmacy owner. You are an employer. You are a leader in your community. This session puts a spotlight on health care issues that affect your every role. New approaches to health benefits are improving care and lowering costs. Come hear where you can start to effect change where it is sorely needed.

Dave Chase . Dave Chase is an industry ecosystem thinker and shifter, and the founder of Health Rosetta, an organization that provides a blueprint for high-performance health benefits ( Health Rosetta accelerates the adoption of simple, practical, nonpartisan fixes to our health care system.

What does my CLIA certificate of waiver allow me to do?

The COVID-19 pandemic illuminated the need for pharmacy-delivered point-of-care testing (POCT). Now that your pharmacy has a CLIA certificate of waiver there is opportunity to branch into additional testing services. Get the “how to’s” on developing a profitable POCT niche at your pharmacy.

Support for this program is provided by the Compliant Pharmacy Alliance.

Michael Klepser, PharmD, FCCP, FIDP, Ferris State University. Michael is a widely regarded advocate of pharmacist-delivered point of care testing services. Michael’s research interests include use of CLIA-waived point-of-care tests in community pharmacies and community-based antimicrobial stewardship. He has published extensively on these topics and has more than 130 peer-reviewed manuscripts to his credit. Michael is a founder and content advisor for the “Community Pharmacy-Based Point-of-Care Testing” certificate program.

Donald G. Klepser, PhD, MBA, professor and associate dean for academic affairs, University of Nebraska Medical Center. Donald has studied the use of POC testing in community pharmacies for the past 11 years and is currently the primary investigator on grants to develop community pharmacy practice models for managing diseases such as HIV, diabetes, hypertension, influenza, and group A Streptococcus. Dr. Klepser serves as a consultant to both diagnostic test manufacturers and pharmacies seeking to implement POC testing in pharmacies. He is also the primary investigator on grants to better understand how state and local health departments perceive the role of pharmacists conducting POC tests.

Pharmacist and Pharmacy Technician Learning Objectives:

  1. Define pharmacy-based point-of-care testing and the types of tests that can be conducted.
  2. Discuss strategies for implementing pharmacy-based point-of-care testing services.
  3. Describe the challenges associated with pharmacy-based point-of-care testing and opportunities, such as the COVID-19 pandemic, to grow these services.

How can I make my social media pages and website stand out?

Join pharmacist and pharmacy owner Tom DePietro and ad agency veteran Jay Williams to learn how to implement social media and web marketing strategies that will win new customers, generate newfound revenue, and compel your customers to sing praises about your pharmacy.

Tom DePietro, owner of DePietro’s Pharmacy. Tom has cracked the code for increasing sales in the middle of a pandemic, growing his OTC business eight-fold from February 2020 to April 2020 when his front doors were closed. Tom strives to connect and engage with his community across all platforms. Tom’s attentive, personalized service has been a shining example for both his patients and his community. He’s dedicated to giving back to the community which has chosen DePietro’s as its preferred pharmacy. Volunteering and giving back is his way of saying thank you for that opportunity.

Jay Williams, marketing communications director, CPESN USA®. An enthusiasm for helping businesses improve their go-to-market strategy and a strong belief in community pharmacy collided for Jay 20 years ago. Since then, he has been working directly with independent community-based pharmacy owners to help them tell their story. As the marketing communications director for CPESN USA, Jay continues that journey.

Pharmacist and Pharmacy Technician Learning Objectives:

  1. Compare and contrast common social media platforms (ex: Facebook, Instagram, etc.) for generating an online presence.
  2. Discuss best practices for conducting Facebook Live videos.
  3. Outline best practices for a community-based pharmacy website.
  4. Summarize marketing strategies for engaging your community with your online brand.

What impact did COVID-19 have on vaccination rates and how can I help improve them?

Preliminary data from the southern hemisphere has shown an increase in demand of flu vaccination due to COVID-19. Additionally, many catch-up vaccinations are needed as multi-dose schedules were interrupted in the spring. During this session you’ll learn how your pharmacy can take advantage of the opportunities to improve vaccination rates in the wake of COVID-19. You’ll also learn more about the development status of a COVID-19 vaccine.

David Ha, PharmD, BCIDP, Stanford Healthcare. David has practiced as a clinical faculty and infectious diseases pharmacist. His professional interests include interdisciplinary collaboration, public and global health, and clinical research in the areas of antimicrobial stewardship, infectious diseases, and infection prevention.

Jeff Goad, PharmD, MPH, FAPhA, FCPhA, FCSHP, Chapman University. Jeff teaches and coordinates courses in public health and travel medicine as well as teaching immunizations, epidemiology, and parasitology. He has implemented numerous community-based patient care programs including a travel health clinic, tuberculosis compliance clinic, emergency contraceptive service, immunization program, and multiphasic disease state screenings.

Pharmacist and Pharmacy Technician Learning Objectives:

  1. Discuss the impact COVID-19 is having on routine vaccination rates for children and adults.
  2. Describe ACIP recommendations and storage and handling requirements for the most common adult and childhood vaccines.
  3. Discuss the role community pharmacy will play when a COVID-19 vaccine is available.

Why do health disparities exist and how can I help address them?

The current health care system supports and perpetuates racial disparities on a structural level. Racism is literally built into our health care system. In order to dismantle these structures and build a more equitable system, we need to understand our history. How did these systems come into existence, how do we talk about them, and what can we do change them? Walk away with real-world insights from an emergency medicine doctor, global health leader, and someone who works every day to be anti-racist (and often fails) on how to understand our history, how that impacts the care we provide today, and how to work to make your practice anti-racist.

Miriam Aschkenasy, MD, MPH, MPH program director, Institutional Antiracism and Accountability Project (IARA), Harvard Kennedy School of Government. Dr. Miriam Aschkenasy is a board-certified fellowship-trained emergency medicine physician and an expert in program operations who works on issues of institutional and historical racism. She is currently the program director for the IARA Project under the direction of professor Khalil Gibran Muhammad. The goal of this enterprise is to use research and policy to promote anti-racism as a core value and institutional norm. The initiative aims to examine analytically the current field of anti-racism with a lens on research and innovation, policy, dialogue, and community involvement. In her prior career of nearly 20 years, she was a practicing emergency medicine physician and professional global humanitarian.

Pharmacist and Pharmacy Technician Learning Objectives:

  1. Define the problem of structural racism and distinguish the terms.
  2. Discuss the historical context (how did we get here?) and its impacts.
  3. Discuss what we do and don’t know about addressing these complex issues.
  4. Discuss strategies community pharmacists and technicians can deploy to have an anti-racist practice.

What do I need to know to confidently sell CBD?**

With the explosion of CBD into every corner of our culture, now more than ever, the community pharmacist – not the convenience store clerk – should be the go-to resource for CBD. Take the first step in educating yourself to be the expert that your customers need you to be! Walk away with tools to market yourself as the CBD expert in town and marketing strategies to educate the doctors in your area on CBD and its benefits.

Linda Barnes, Evan Gregorious, Tim Gregorious, RPh, PRS Pharmacy Services, Inc.

What does my pharmacy’s data tell me about my business, and how can I act on it?**

Work smarter, not harder, by using the information at your disposal to serve your patients and your business—there’s more data there than you think. Learn from a community pharmacist peer on how maximizing technology can lead to business success. Walk away from this session with actionable steps on how often-overlooked electronic prescription data can drive and focus your clinical efforts, how to streamline your dispensing workflow, and strategies for evaluating your third-party payer contracts for open enrollment. Support for this program is provided by SureScripts.

Benjamin Jolley, managing pharmacist, Jolley’s Compounding Pharmacy. He has worked in independent community pharmacies since 2004, in nearly every role, from delivery driver to pharmacist. He loves working with people one-on-one to help them get their pharmacy lives sorted, and he has been successful using his pharmacy’s data to guide those interactions. Over the past four years, he has become quasi-obsessed with investigating DIR fees and Effective Rate contracts, gaining an understanding of this opaque part of pharmacy contracting. His conviction is that all independent pharmacies need to understand these fees ASAP or get out of insurance billing.

What are annual wellness visits and how do I get started?

Medicare Part B covers an annual wellness visit, and pharmacists can conduct these visits under a physician’s supervision and be reimbursed at the same rate. Pharmacists across the country are collaborating with physicians to conduct annual wellness visits, and you can do it too. Navigate potential roadblocks to physician collaboration and strategies to maximize your profits. This session includes real-life scenarios, pathways to billing for your patient care services, and some of the basics of, and barriers to, medical billing.

How do I help my patients taking opioids and protect myself against potential lawsuits?

Following the COVID-19 epidemic’s rise in unemployment and an increasing tumultuous emotional climate, now more than ever patients are at risk for developing opioid dependency or relapsing. As litigation against the drug supply chain continues after the advent of the opioid crisis, pharmacies need to prepare themselves for the worst-case scenario. Join our speakers who will review best practices for preparing for the incoming storm, so you and your pharmacy are prepared to come out on the other side.

Linda J. Clark, J.D., partner, Barclay Damon Law Firm. A nationally recognized litigator with over 20 years of experience, she serves as lead litigation counsel as well as national, regional, and local counsel in the prosecution and defense of claims brought in state and federal courts on behalf of large groups of business and institutional clients.

Joe Moose, Pharm.D., owner, Moose Pharmacies. Joe is a thought leader in community pharmacy with his work on CPESN® USA and adoption of ecare plan standards. Care for patients taking opioids is a core tenant at his pharmacy and he is passionate about sharing that vision with other pharmacy owners.

Pharmacist and Pharmacy Technician Learning Objectives:

  1. Identify strategies of harm reduction against the threat of litigation.
  2. Review standards of care for treating a patient who is prescribed opioids.
  3. Discuss the added value of documentation when pharmacists provide care to patients prescribed opioids.

How can I partner with my local health department?

COVID-19 has illuminated the critical public health role health departments play, particularly with testing and vaccine allocation when available. In this insider’s view, hear from a former health department leader and community pharmacy advocate on what makes the health departments tick, their role in the community, and why your pharmacy is an ideal community partner. Learn how to demonstrate your value and communicate what you can bring to the table – both now and for years to come.

James Allen, MPH, clinical excellence manager at Pharmacy Providers of Oklahoma. James conducts quality improvement and performance management services for clinically integrated networks. As a former health department employee and son of a community pharmacist, James understands pharmacy is the answer for reaching health department goals.

Pharmacist and Pharmacy Technician Learning Objectives:

  1. Describe the public health role health departments play in the community.
  2. Discuss common health department goals and performance metrics.
  3. Articulate how community pharmacies can collaborate with local, county, and state health departments.

How do I implement a cash consultation business?

Your next big business opportunity does not require a major overhaul of your pharmacy – cash consultations is an opportunity to create more meaningful interactions with your patients while improving cash flow in the pharmacy. The key to success is designing the right workflow and placing team members in key positions to support your success. Join fellow pharmacist and owner Dr. Kathy Campbell on a virtual tour of her pharmacy and an insider’s vantage point on her consultation process. She will also discuss the impact it has had on her business and how she was able to tackle hurdles that came up along the way.

Kathy Campbell, PharmD, owner, Medicap Pharmacy. Dr. Kathy has developed an appointment-based pharmacy practice specializing in endocrinology and preventive health. As a lifelong entrepreneur and problem solver, Dr. Kathy has responded to the crisis in health by creating innovative programs to create health for her patients and health for the pharmacy industry. Through Dr. Kathy Weight Loss, she has developed an innovative, pharmacy-based platform for addressing lifestyle and weight management. Her most recent endeavor is educating patients on food and nutrition through her FARxMACY cooking demos. Dr. Kathy’s passion for creating a culture of health continues to act as a catalyst for the work she does educating both patients and pharmacists on innovative methods for addressing current health crises.

Pharmacist and Pharmacy Technician Learning Objectives:

  1. Identify and address barriers to implementing a cash consulting service.
  2. Outline workflow best practices to support clinical service delivery.
  3. Summarize methods for marketing cash consultations.

How do I determine a pharmacy’s value?**

Whether you are buying a new pharmacy or working on your succession plan, determining the real value of the pharmacy is an important step. Learn how to get started, valuation strategies, the fundamentals of valuation, and how to calculate an estimated value from the experts on the McKesson RxOwnership team.

Tammy McDonald, ownership advisor – vice president, Northeast Region, RxOwnership. Tammy is passionate about helping pharmacists achieve their dream of independent pharmacy ownership. With her extensive management background in credit, finance and sales, and passion to help others, Tammy is well positioned to assist those interested in making their ownership goals a reality. Tammy also leads RxOwnership’s Women in Pharmacy program.

Ryan Rivello, ownership advisor – vice president, South Region, RxOwnership. Ryan has been helping independent pharmacy owners run their businesses efficiently for over ten years. Ryan’s previous role as an inside sales manager allowed him the opportunity to help customers understand their purchases and rebates, as well as provide program support and industry insights to help them be successful business owners. Ryan led the process of multiple startup pharmacies and has assisted with numerous store acquisitions.

*Program listing is subject to change 

**Indicates non-CE program. All others are planned as continuing education.  

 NCPA is accredited by the Accreditation Council for Pharmacy Education as a provider of continuing pharmacy education. The programs listed above are eligible for continuing pharmacy education credit unless otherwise noted. The participant will need to attend all required components of the CE activity and complete a questionnaire to receive credit for the program. Target audience: community pharmacists and community pharmacy technicians.